POSSIBLE Sponsoring Adobe Summit 2013
At Adobe Summit 2013, you'll find out why digital marketers are fast becoming strategic leaders within their organizations. Explore the latest tools and trends, and learn how companies are using the Adobe® Marketing Cloud to get from data to insight to action, faster and smarter than ever.
Adobe Summit 2013
March 4-8, 2013
Salt Lake City, UT
POSSIBLE is proud to a be a sponsor of this year's Adobe Summit, stop by our booth and say hello. Also don't miss our break out session with Jason Carmel:
Thursday, March 7th at 1:30 – 8 Silent Killers of Optimization Programs (and how to avoid them)
S717 – The silent killers of your optimization program (and how to stop them)
Is your digital optimization program starting to get out of control? Is the campaign losing credibility and faces possible budget cuts? Could there be a silent killer infecting your optimization program? These silent killers can infect every aspect of a successful program, from integration to test identification, from tagging to targeting. Join industry experts to discuss case studies on how these killers were identified and avoided.
– Identifying silent killers
– Case studies of silent killers at work and what you can do to prevent them
– Telltale signs to recognize if your program is at risk from silent killers.
This session is for digital marketers and executives.
Global SVP, Marketing Sciences, POSSIBLE
Lee-Ann Vermaak, Acceleration
Look for more by following our hashtag: #8killers