POSSIBLE Wins 2017 Acquia Engage Award
The Acquia Engage Awards are a showcase of how intuitive UX, great design, and personalized content come together to deliver a winning experience.
POSSIBLE and Conagra Brands were awarded the 2017 Acquia Engage Award for Consumer Brands for their work on Ready Set Eat. The Acquia Engage Awards showcase the amazing digital experiences that Acquia’s partners and customers are building.
Your best friend has a broccoli phobia, her new boyfriend is allergic to tree nuts, and your oldest daughter is experimenting with a gluten-free lifestyle. It’s hard to cook a special dish for every person at the table. But, we’ve created a recipe site that does just that. Ready Set Eat has become customized to each of its followers. Serving up more of what they like, and less of what they don’t. We’ve pivoted gracefully from 30-minute meals for busy families to creative recipes tailored to you, the food lover. Cooking is a journey—and no matter where you’re at, we’ll be there. Our site helps you discover the chef you never knew you could be with tips, trends, and inspiration. Because out of all the recipes sites you know, only one knows you – it’s Ready Set Eat.
“Digital drives the customer experience. A great experience can win loyalty; a misfire can result in lost opportunity and revenue. The Acquia Engage Awards are a showcase of how intuitive UX, great design, and personalized content come together to deliver a winning experience,” said Joe Wykes, senior vice president of global channels and commerce at Acquia. “We congratulate POSSIBLE and all of this year’s finalists and winners. This was by far the most competitive award program to date, and we’re proud to celebrate the collective results of your work.”
Acquia partners and customers submitted more than 200 nominations to this year’s award program across 17 categories. Eighty nominations that demonstrated an advanced level of visual design, functionality, integration and overall experience advanced to the finalist round, where an outside panel of experts selected the winning projects. Winners were announced during an award reception at the Acquia Engage Conference in Boston.