POSSIBLE Sponsoring The 3% Conference

Women make or influence 85% of all purchasing decisions, yet only 3% of advertising creative directors are women. The 3% Conference, started by Kat Gordon, is an annual gathering of the country’s most forward-thinking agency owners, CDs, creatives, recruiters, clients, and trend-watchers who come together to problem-solve through a mixture of professional development, networking, and sharing ideas. We’re proud that our own Danielle Trivisonno Hawley, Group Creative Director – will be a panelist for the On the Homefront panel – discussing how to stay sane at work and at home in the midst of advertising’s often unpredictable hours.

As the first Seattle agency to officially sponsor the 3% Conference, POSSIBLE Seattle is excited to host a stop on the 3% Conference roadshow on September 12th in our office. This will be an important evening with Kat Gordon and a panel of local creative leaders, including Ray Page, Executive Creative Director for POSSIBLE Seattle, Danielle Trivisonno Hawley, Group Creative Director for POSSIBLE Seattle, Cal McAllister, Co-Founder and CEO of Wexley School for Girls and Mary Knight, Executive Creative Director at Hydrogen Advertising, moderated by Lindy West of Jezebel, to discuss how we as agency leaders can support more women in our industry. 

You can register for the Seattle event here. There are limited seats available and all previous mini-conference events have sold out. More info and agenda here: http://seattle.3percentconf.com/. Follow @3PercentConf and #3PercentSeattle to stay up-to-date.

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