Grindr

CHALLENGE
Grindr, the wildly popular mobile location-based social network, needed to turn its startup iPhone app into an enterprise-level app. The primary objectives were to launch the product aggressively across multiple mobile, iPad, and Web platforms, and to rebuild the back-end server systems to support aggressive growth.

SOLUTION
POSSIBLE partnered with Grindr and developed new products that span Apple’s iPhone and iPad platforms, Google’s Android mobile devices, RIM’s BlackBerry mobile devices, and Facebook’s Web platform. We’ve created the platform-specific user experience and design for each of Grindr’s award-winning products, and have led all of their technology initiatives: managing hosting and systems vendors; architecting and developing the mobile and server application code; and managing the quality assurance strategy, testing, and release of their products.

RESULTS
POSSIBLE’S support to Grindr has won the mobile, location-based dating service for guys literally millions of fans... and users.

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